Subjects Taught
- Marketing Area:
- Online Marketing: Digital Marketing, Digital Strategies, Digital Marketing Plan, and Paid Media.
- SEO/SEM (Google Ads, Microsoft Advertising), Content Strategy, and social media advertising (Facebook, Instagram, LinkedIn, TikTok, and Twitter).
- Technology and digital transformation in companies:
- Technological innovation and Exponential Technologies: AR (Augmented Reality), AI (Artificial Intelligence), Chatbots, etc.